Lisa Rowen from Lifehacker just published an article titled “You’ll Never Make Money Podcasting”.
Creating a podcast can be fulfilling beyond hoping you’ll make a hit show that will let you quit your day job. You can research subjects that interest you and share that knowledge. You can challenge yourself to stay current on industry news (which is what continues to keep me motivated after more than five years of podcasting). You can solve a mystery or two. You can make people laugh. Or just make yourself laugh!
But if you’re waiting for payday, it’s time to look somewhere else.
Worth a read if you think starting a podcast is an easy way to make some money. Spoiler alert: It’s not.